Prime Ventures invests in ZappiStore
A strategic capital raise for a highly disruptive, fully automated market research platform
London, UK - ZappiStore, a leading online market research platform that is changing the way that companies access consumer insight, raised GPP 12m from Prime Ventures.
By automating the manual processes behind market research, ZappiStore’s platform enables clients and research agencies to capitalise on efficiencies unlocked by technology to buy and sell the highest quality research services, at lightning fast speed and at a low cost.
In partnership with many of the world’s leading research agencies, ZappiStore offers research products targeted at solving specific business issues ranging from new product development and pack testing, to creative development or brand equity monitoring. ZappiStore and their partners work with many of the world’s leading consumer goods companies. By offering great research in a matter of hours and in a very cost efficient way, they are also tapping into the small and mid-tier company worlds, previously ignored by traditional research companies.
This strategic capital raise allows ZappiStore to further scale its product offering and to lead the automated market research market on a global level.
Stephen Philips, ZappiStore’s CEO commented: “This fundraising will help us achieve our vision of automating the world of market research. We have found a partner in Prime Ventures that knows our industry and is committed to helping us achieve that vision”.
Monish Suri, Partner at Prime Ventures added: “We know the industry well through previous investments and immediately saw the potential for major disruption that ZappiStore offers. We are excited about helping them scale their vision globally”.